Design: NDW Lab
The first expression of NDW’s vision, where form and function meet in an essential and lasting balance. Created as the company’s first faucet collection, PRIMIS embodies the fundamental principles of our approach: proportion, clarity, and formal coherence. It is not simply a product line, but an initial gesture that defines a language. Its pure cylindrical geometry unfolds without interruption, creating a visual continuity that conveys order and stability. The 36 mm diameter, carefully designed to ensure a balanced presence, contributes to a perception of light solidity—never intrusive.
In use, it conveys an immediate sense of cleanliness, linearity, and order—an almost architectural quality that translates into balance and calm. PRIMIS is essential, but never simplistic. It is the result of conscious subtraction, where every detail exists because it is necessary. An archetype of contemporary faucet design. A point of origin. An element that belongs to every project.
Every proportion is precisely calibrated: the height of the body, the length of the spout, the relationship between each element. Nothing is left to chance. The result is an object that feels natural, as if it could not be otherwise. PRIMIS does not aim to impress. It aims to endure. Its strength lies in its ability to transcend time, adapting to different architectural contexts with quiet coherence. A discreet yet defined presence, capable of engaging with materials, surfaces, and spaces without dominating them.
